COMING SOON

REEBOK X BBC ICECREAM

The Board Flip returns in Pale Cerulean, its boldest colourway yet. Tonal blue, premium leather, and Icecream detailing throughout.

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A TASTE OF THE 2000s: THE RETURN OF THE BOARDFLIP

In 2005, the sneaker world changed. Pharrell Williams and NIGO introduced the Board Flip, a silhouette that bridged the gap between raw skateboarding performance and high concept streetwear. It was bold, it was irreverent, and it was a total "head scratcher" in the best way possible. Now, two decades on, Reebok and Icecream bring it back in Pale Cerulean: a tonal blue colourway that picks up where the original left off, and takes it somewhere new.

Reebok x BBC Board Flip

801,00 lei

Adidașii unisex Reebok x BBC Board Flip în nuanța Pale Cerulean aduc o perspectivă din arhiva skateboardingului în rotația zilnică. Creați în colaborare cu Billionaire Boys Club, silueta este construită pe o structură cu profil jos, cu o talpă flexibilă și o senzație ușoară pe tot parcursul. Pale Cerulean conferă formei de încălțăminte pentru skate un caracter mai liniștit și mai atent. Albastrul tonal se citește calm, fără a pierde definiția, făcând adidașul potrivit natural pentru ocazii casual și street-ready. Construcția cu profil jos stă plat și relaxat, concepută să se miște confortabil prin mediile zilnice fără a adăuga greutate sau structură inutilă.

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The Pale Cerulean is built with the same intention the Board Flip has always had: materials and construction that justify the hype. A premium leather upper gives the silhouette its structure, with perforated paneling for breathability and suede eyestays adding a layer of considered detail. A textured rubber toe cap nods to the shoe's skate roots, while the skate-ready tread outsole keeps it grounded in the performance DNA that started everything. Icecream's Cones and Bones logo is embroidered into the upper, two lace options let you set the tone, and custom collaborative packaging makes it a complete product from the moment you open the box. Shop the Reebok x Icecream Board Flip Pale Cerulean.

Debuted at Paris Fashion Week on 24 June 2026, the Pale Cerulean is the latest chapter in Reebok and Icecream's ongoing Board Flip series, following the Watermelon and Pink Lemonade colourways released earlier in 2026. Each release has built on the last, and this one marks the partnership's highest-profile moment yet.